Top 5 Ways to Boost Traffic

  • # 1 Put URL on everything -

    • Make sure your URL web­site address is on every­thing!  Espe­cially your pro­mo­tional print mate­ri­als such as busi­ness cards, adver­tis­ing sig­nage and news­pa­per ads. You may be able to save print adver­tis­ing dol­lars by get­ting a smaller sign but adding your URL.  Use your web­site to give details on cur­rent pro­mo­tions or fea­tured sales.

 

  • #2. Search Engine Opti­miza­tion (SEO) -

    • Opti­mize your web­site with rel­e­vant indus­try key­words to boost traf­fic through organic (free) search results. Place key­words in the page text, head­ings, title, in the URL, and on meta and image tags.

 

  • #3. User friendly design and layout -

    • If cus­tomers or prospects are unable to nav­i­gate your web­site and find rel­e­vant infor­ma­tion, they won’t come back and they won’t rec­om­mend your web­site to oth­ers. Orga­nize infor­ma­tion using a clean design that allows users to eas­ily see valu­able product/service information

 

  • #4. Refer­rals -

    • Sub­mit your web­site to indus­try direc­to­ries and asso­ci­a­tions. Also, link to your web­site from rel­e­vant online direc­to­ries or other local busi­nesses and asso­ci­a­tions such as the cham­ber of com­merce and town’s online busi­ness list­ings. Have friends, fam­ily and indus­try col­leagues pass on your infor­ma­tion through their social media networks.

 

  • #5. Social media -

    • Face­book, Twit­ter, Linkedin, Google+, YouTube …the list goes on and on. Engage users through social media, pro­vide com­pelling con­tent, and ask them to share your con­tent with their social networks
 

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